Samsung takes over CuBig @ KLCC Junction’s big outdoor screen to celebrate the release of the new Galaxy Z series foldables
Samsung Malaysia has marked the global launch of its new Galaxy Z series with a large-scale takeover of CuBig @ KLCC Junction, turning the digital landmark into an immersive showcase timed to the Galaxy Unpacked event on July 22.
The viral outdoor campaign featured a series of videos highlighting the new Galaxy Z lineup alongside a custom-built physical model of the Galaxy Z Fold8, and that’s not all – the screen itself is powered by 984 Samsung LED display panels spanning 237.3 feet wide and 37.8 feet tall, making it one of the most recognizable digital out-of-home canvases in the city center.
Since launching in May 2021, the site has become a go-to venue for premium digital storytelling in Kuala Lumpur, giving Samsung a prominent stage to introduce its latest foldable to a wide audience of Malaysians.
Meanwhile, there’s this social contest that offers everyone a chance to win a pair of Galaxy Buds4 Pro. Here’s how:
- Choose your preferred social media: Facebook / Instagram / X
- Answer the questions found in the post
- Include the hashtags #MyFoldWish #GalaxyZFold8Ultra and #GalaxyZFold8
