Hisense extends FIFA World Cup sponsorship while displaying new RGB-MiniLED tech at IFA 2025
Hisense has announced it will be continuing the role as an Official Sponsor of the FIFA World Cup while prepping itself to showcase its display innovations at the 2026 World Cup.

Meanwhile, at IFA 2025, they also doubled down on its innovative R&D skills through the demonstration of the 116-inch RGB-MiniLED TV that outshines even QD-OLED in color, contrast, and brightness.
With 48 teams playing across three countries, Hisense’s vision is to turn billions of living rooms worldwide into front-row seats – making sure fans don’t just watch the tournament, but feel like they’re living it.
